Video Marketing The Black Hole in the Plastic Surgery Market
Posted by Admin at 5:22 pm
Case Study:
Atlanta plastic surgeons Have a Major hole in their market. I sent out a few letters the top surgeons in the Atlanta are to see if they wanted to patch that whole and most of them either were not interested, or they let their gate keeper trash the message as spam.
Well technically, it was not spam, I saw a major holes in the realm of Atlanta. I am sure there is one in NYC also because I checked. Yes, a New York client will be suffice even though I live in Augusta GA I could still dominate in the search rankings for him/her. Ok here is what I am talking about.
As you can see this market has a hole. There is no lack of videos in the niches displayed, some are quite good, but it is not enough to make a video and post it to Youtube and expect it to appear in the search engines. If the competition is fierce for that keyword for example Atlanta Face Lift.
This video has ranked number 1 in Youtube in a total of 2 days for the following keywords. Atlanta face lift, Atlanta GA Face lift. Very targeted indeed. This is exactly what I mean by there being a hole in the market that one lucky plastic surgeon will take advantage of by using our services.
Creating a $1000 video that has testimonials nice graphics, and HD footage is still not enough to get that “above the fold” position in Google. The good news is that once you have tapped in to that side of marketing, there is not stopping the flow of new leads generated from these new and targeted prospects.
The good news is that most of the time the lead decides to contact or request to be contacted. They are already pre-qualified and ready to book the procedure. That’s the power of video marketing…/with a twist of Search Engine Optimization *The right way.
